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Tata Motors Predicts Lower EV Prices as Battery Costs Fall, Market Set for Expansion

Jorya Sang by Jorya Sang
January 20, 2025
in Batteries, Automotive
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According to Bloomberg, Tata Motors, the market leader in India’s electric passenger vehicle segment, announced at the Bharat Mobility Global Expo 2025 that the declining cost of lithium-ion batteries is driving down EV manufacturing costs. This trend is narrowing the price gap between electric and internal combustion engine (ICE) vehicles, with Tata Motors’ Managing Director of Passenger Vehicle and Electric Mobility, Shailesh Chandra, predicting that EV prices could soon align with ICE cars. This development is expected to significantly boost EV adoption in India, which is already seeing rapid growth in the segment.

The 2025 Bharat Mobility Global Expo saw a wave of EV launches from leading automakers. Tata Motors showcased near-production versions of its Sierra EV and Harrier EV, reinforcing its leadership in India’s EV market. Hyundai debuted the Creta EV, a major attraction at the event, while Maruti Suzuki unveiled its first-ever electric car, the e Vitara, underscoring its ambition to become India’s largest EV manufacturer by 2026. Bloomberg reports suggest that Tata Motors is prepared to tackle potential price wars in the increasingly competitive market, driven by the global decline in battery prices, which has leveled cost structures across the industry.

Tata Motors is one of India’s largest automobile manufacturers and a subsidiary of the Tata Group. Headquartered in Mumbai, India, the company was founded in 1945 and is engaged in the design, production, and sale of passenger vehicles, commercial vehicles, and electric vehicles globally. Despite steady growth in EV sales, challenges such as high pricing and insufficient charging infrastructure continue to hinder mass adoption in India. India’s EV market is at a pivotal juncture, with government policies and industry innovation aligning to promote sustainable mobility. Tata Motors, leveraging its leadership position and cost advantages, is well-positioned to drive this transition. 

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